To find your Twitter Conversion Tracking Pixel follow the steps below.
1. Login to Twitter and navigate to Twitter ads using the following link: https://ads.twitter.com/
2. Click on "Tools" in the top navigation.
3. Click on "Conversion tracking".
4. Click "Create new conversion event".
5. Name your event in the "Name this event" text box. (We suggest Leadquizzes and the name of the quiz so you can easily track it)
6. Select "Sign up" from the "Select the type of conversion" drop down.
7. Click "Use a universal website tag"
8. Under "Include traffic that meets any of the following conditions:" change the drop down to "URL Contains" and paste in the link to the quiz you will be running ads to.
9. Click "Save conversion event"
10. Copy and paste the code that is displayed into LeadQuizzes.